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Reimagining CRM with AI-First Thinking: The Agentic Enterprise Advantage

Customers’ expectations are rising from personalizing products and services offered to proactively anticipating their needs. This is why in our hyper-digital world, organizations are not judged by how much data they store, but by how judiciously they leverage it to meet...

The AI Shift in Enterprise Digital Transformation

As businesses integrate AI into their digitalization roadmaps, transformation matures from incremental upgrades to systematic change. Enterprises are rethinking how they can align technologies, talent, and strategies to automate repetitive work, learn from data, and personalize...

Powering Scalable CX Through Enterprise Tech Services

In the modern business landscape, brand loyalty depends not just on what a business delivers, but also on how it provides that offering. As expectations get shaped by instant gratification and seamless digital interactions, Customer Experience (CX) is built by everything an...

Enterprise Digital Transformation: The 2025 Competitive Edge

Advances in the digital playing field are at a new level in 2025 and will only get more dynamic. Today, small and medium enterprises (SMEs) can access the infrastructure, tools, and actionable insights once reserved for industry giants. Smoothly performing hardware,...

Cloud-First Acceleration Through Digital Transformation

Every enterprise today understands the need for digital transformation (DX). That said, they also realise that reaching new milestones in this journey is not easy. Many initiatives start enthusiastically, only to slow down as siloed data, legacy systems, or rigid infrastructure...

Salesforce

Salesforce

By CriticalRiver

Integrating Salesforce by Adopting Oracle Integration Cloud

With all the convenient integration alternatives, it is easy to neglect or underestimate the tools that offer to make integrations more...

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Salesforce

By CriticalRiver

Hidden Gems in Salesforce you may not have Known!

Salesforce has several features and purposes that it’s almost improbable to keep track of them all. Even the best admin is always watching for...

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Salesforce, Technology

By CriticalRiver

Building AppExchange Solution with Salesforce PDO

Product Development Outsourcers or PDOs signify a broad spectrum of consulting associates and vendors with expertise in developing commercial apps...

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Salesforce

By CriticalRiver

A Comprehensive Guide to RPA in Salesforce

RPA or Robotic Process Automation is used with Salesforce to enhance potency and decrease human error in monotonous tasks such as data migration....

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Salesforce, Uncategorized

By CriticalRiver

10 Compelling Reasons to adopt SaaS in 2021

Customers have gotten sophisticated - technologically speaking and want.. nay.. DEMAND that their utility provider catches up. "Everything is on...

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Salesforce

By CriticalRiver

Powering Customer Identity with Salesforce Plus

Salesforce Plus is an on-demand come live content platform directed at business experts. Salesforce+ will cover live event programming, innovative...

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Salesforce

By CriticalRiver

Salesforce LMS vs. Visualforce vs. Aura

Early 2020 saw Salesforce release “Lightning Message Service“ (LMS), a new solution that enables developers to interact smoothly between VF and...

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Salesforce

By CriticalRiver

Salesforce Managed Services, your partner for the rainy day!

If your business uses a Salesforce CRM, you have the best software to propel your business. However, Salesforce implementation is just the start....

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