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Demystifying Salesforce RCA and RCB: A Modern Guide to Smarter Revenue Operations

If you're navigating the maze of CPQ, billing, and revenue recognition, you're probably hearing a lot about Salesforce Revenue Cloud Advanced (RCA) and Revenue Cloud Billing (RCB). But what exactly are these tools? How do they differ? And more importantly—why are they better...
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Transforming Financial Services with AI-ML Solutions – CriticalRiver’s Approach

Artificial Intelligence (AI) and its subsets are at the forefront of transforming financial services, enabling institutions to achieve greater operational efficiency and refine customer engagement strategies for measurable business success. With the integration of data...
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The AI-Powered Billing Revolution: From Static Invoices to Dynamic, Usage-Based Pricing

In the fast-paced utility domain, constant digital transformation is vital to staying agile and competitive. Legacy invoicing software systems designed for fixed cycles and manual entries are time-consuming and error-prone. The static bills they generate lack transparency and...
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Future Trends in Managed IT Services: A CriticalRiver Perspective

As organizations realize the value cloud platforms, data analytics, and automation provide for business success, they adopt professional IT services to harness the underlying benefits effectively. Experienced managed service providers (MSPs) help enterprises focus on their core...
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The Role of Proactive Maintenance in Salesforce Managed Services: CriticalRiver’s Approach

The need for personalized customer journeys and connected and automated marketing, sales, and service processes has largely driven Salesforce adoption. Salesforce Managed Services offers a flexible, scalable, and cost-effective solution to combine data from different sources on...

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Dinakar Makam

“Partnering with CriticalRiver, we transformed our Marketplace with new experience designs and a completely rebuilt front-end. Their expert, dedicated team made collaboration seamless and enjoyable throughout the process.”

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Salesforce Account Executive

“We call our relationship a partnership, and CriticalRiver has really embodied the meaning of that word. There is always a search for a win-win and the best outcomes for all parties involved. Beyond that important aspect of our relationship, CriticalRiver has consistently delivered projects on time and within budget, and the customers are delighted with […]

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Omar AlMheiri

“Letswork is engaged with CriticalRiver to provide mobility application development and managed services. CriticalRiver empowered us to streamline Processes and Reduce Costs for Improved Efficiency and Increased Productivity. They have expertise in many areas. The collaboration has been very successful, and we hope to continue this partnership with CriticalRiver.”

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Iyob Araia

“We’re pleased with the Salesforce Community Cloud Phase I implementation and are already in talks with CriticalRiver for the Phase II implementation in data management, document tracking systems, and other areas of automation.”

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TJ

We want to thank the CriticalRiver delivery team for the fantastic work they have been doing on all Salesforce projects at Five9. They have become an essential part of our delivery model. They have become an important part of Five9’s automation processes, especially for the sales and billing teams. CriticalRiver has become an extension of […]

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Chandresh Chhatpar

“CriticalRiver has been able to navigate key challenges and help us in these turbulent times. The collaboration has been very successful, and we hope to continue this partnership.”

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Bill VanderWall

“CriticalRiver has consistently delivered a high-quality offshore environment with significant contributions and clear communication over the years.”

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